Hello, I'm

Fatima Yusuf

Senior Director at Cloudflare, where I lead developer growth for the AI cloud. Previously founded ImagineCreate AI, led Shopify's app ecosystem, and invested at Precursor Ventures.


Building at the edge of what's possible

I'm a builder, founder, and technology leader driven by the belief that the best developer platforms should make hard things simple. Currently, I lead Developer Acquisition at Cloudflare, helping developers build on the AI cloud.

Before Cloudflare, I founded ImagineCreate AI -- an AI image and video generation tool for e-commerce merchants, backed by Precursor Ventures. I've led product and ecosystem strategy at Shopify, invested in early-stage startups as an Entrepreneur in Residence at Precursor Ventures, and started my career in consulting at PwC.

I hold a Bachelor of Commerce in Finance & Economics from the University of Toronto, Rotman School of Management, and I'm a member of the Forbes Technology Council.

Currently

Senior Director, Developer Acquisition at Cloudflare

Based in

Austin, Texas

Focus

Developer Platforms, AI, Growth & Ecosystem Strategy


Where I've built & led

2025 -- Present

Senior Director, Developer Acquisition

Cloudflare

Leading developer growth and programs for Cloudflare's Developer Platform -- Workers, R2, D1, AI Gateway, and the broader serverless ecosystem.

2023 -- 2025

Founder & CEO

ImagineCreate AI

Built an AI image and video generation tool for e-commerce merchants and creators. Raised venture funding backed by Precursor Ventures and brought the product to market.

2022 -- 2023

Entrepreneur in Residence

Precursor Ventures

Evaluated seed-stage investments across commerce, AI, and SaaS. Supported portfolio companies with product and go-to-market strategy.

Prior

Director, App Ecosystem

Shopify

Oversaw the global app and partner ecosystem, driving significant revenue growth and deepening third-party developer engagement across the platform.

Prior

Product Manager

Genoa Telepsychiatry

Product management for a telepsychiatry platform, navigating healthcare compliance and patient outcomes.

Early Career

Consultant

PwC

Management consulting focused on technology strategy and enterprise transformation.


Things I've built & scaled

Companies I've founded, products I've shaped, and ecosystems I've grown.

ImagineCreate AI

Founder

AI-powered product and fashion photography for e-commerce. Studio-quality images and videos generated so merchants can skip expensive photoshoots.

Visit

Cloudflare Developer Platform

Growth Lead

Leading acquisition strategy for Cloudflare's developer products -- Workers, R2, D1, Durable Objects, AI Gateway, and the broader serverless ecosystem.

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Shopify App Ecosystem

Director

Scaled Shopify's third-party app marketplace and partner ecosystem, deepening developer engagement and driving revenue growth.

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Tressle

Co-Founder

A beauty-tech platform connecting consumers with personalized haircare solutions through technology and data-driven recommendations.


What I bring to the table

Leadership & Strategy

  • Developer Relations
  • Ecosystem Strategy
  • Go-to-Market
  • Product Management
  • Team Building
  • Venture Investing

Technical

  • JavaScript / TypeScript
  • React, Vue, Svelte
  • Node.js / NestJS
  • Rust
  • PostgreSQL
  • Docker / Terraform

Domains

  • AI / Machine Learning
  • Developer Platforms
  • E-Commerce
  • SaaS & Marketplaces
  • Healthcare Tech
  • Open Source

Let's connect

Whether you're building something interesting, exploring a partnership, or just want to talk about developer platforms and AI -- I'd love to hear from you.